MAKATY CITY

Introduction

Info Makaty City

introduction

Makati, officially the City of Makati (Filipino: Lungsod ng Makati), in the Philippines, is one of the sixteen cities that make up Metro Manila. Makati is located within the circle of 14′40″ °north and 121′3″ °E right at the center of Metro Manila.

Makati is the financial center of the Philippines; it has the highest concentration of multinational and local corporations in the country.  Major banks, corporations, department stores as well as foreign embassies are based in Makati. The biggest trading floor of the Philippine Stock Exchange is situated along the city's Ayala Avenue.Makati is also known for being a major cultural and entertainment hub in Metro Manila.

With a population of 582,602, Makati is the 17th-largest city in the country and ranked as the 41st most densely populated city in the world with 19,336 inhabitants per square kilometer. Although its population is just half a million, the daytime population of the city is estimated to be more than one million during a typical working day because of the large number of people who go to the city to work, shop, and do business.

info
POPULATION : 582,602
FOUNDED : Settled November 4, 1670
Cityhood February 4, 1995
TIME ZONE : PST (UTC+8)
LANGUAGE : Filipino (official; based on Tagalog) and English (official); eight major dialects - Tagalog, Cebuano, Ilocano, Hiligaynon or Ilonggo, Bicol, Waray, Pampango, and Pangasinan
RELIGION :Roman Catholic 80.9%, Muslim 5%, Evangelical 2.8%, Iglesia ni Kristo 2.3%, Aglipayan 2%, other Christian 4.5%, other 1.8%, unspecified 0.6%, none 0.1%
AREA : 21.73 km2 (8.39 sq mi)
ELEVATION : 15.4 m (50.5 ft)
COORDINATES : 14°33′N 121°02′E
SEX RATIO : Male: 50.10%
 Female: 49.90%
ETHNIC : Tagalog 28.1%, Cebuano 13.1%, Ilocano 9%, Bisaya/Binisaya 7.6%, Hiligaynon Ilonggo 7.5%, Bikol 6%, Waray 3.4%, other 25.3%
AREA CODE : 02
POSTAL CODE : 1200 to 1299
DIALING CODE :
WEBSITE : Official Website

Tourism

Makati City or just simple Makati lies in the heart of big Metropolis of Manila. The city is known for its upscale shopping malls, and is also home to high fashion brands, restaurants and hotels and is home to many to many affluent Filipinos. Makati is considered to be the center of financial, commercial and economic hubs and home to the Philippines' "Philippine Stock Exchange" (PSE).

History

Parts of the city were once subject to the pre-Hispanic Kingdom of Namayan, whose capital is now in the Santa Ana district of Manila. The Spanish then assigned the area to the town of Santa Ana de Sapa and in the 1600s  began to be developed as a pilgrimage center around the churches of Our Lady of Guadalupe (now Our Lady of Grace) and of Saints Peter and Paul in what is today the población, built by missionary friars to attract worshippers, and also as a farming community. It became an independent municipality in 1670, and was christened San Pedro de Macatiin honour of the town's patron, Saint Peter. The town was also famous for its pottery industry since the 18th century, with skilled potters trained by Jesuit priests. Its strategic location also made it a pitstop for pilgrims, travelling by foot or boat, towards the shrine of Our Lady of Peace and Good Voyage in Antipolo.

In 1851, Don José Bonifacio Roxas (an ancestor of the Zobel de Ayala family) purchased the Jesuit estate of "Hacienda de San Pedro de Macati" for 52,800 pesos.  Since then, the development of Makati has remained linked with the Zóbel de Ayala family and their company, Ayala Corporation.

The town was a cradle of Filipino passive resistance against Spanish colonial rule in the 1890s and the subsequent Philippine Revolution, with the participation of the local Katipunan council based in the area with Pio del Pilar, a local resident from the village of Culi-Culi, as its president.  Culi-Culi is now a barangay named in honour of Del Pilar.


American period

By 1898, Spain ceded the Philippines and other overseas possessions to the United States after the former's defeat in the Spanish–American War. In 1901, the Americans declared the whole area south of the Pasig River, including the town of San Pedro de Macati, down to Alabang in Muntinlupa, a US military reservation, thus establishing Fort McKinley (now Fort Bonifacio). That same year, the whole town, with a population of 25,000, was incorporated from Manila to the new province of Rizal, with Marcelino Magsaysay serving as the town president. As the 1910s approached, the Meralco tranvia lines to Fort McKinley and to the western end of the town were built, opening transport lines for its residents and thus brought along potential investors who opened several businesses including the famous Santa Ana Cabaret at the terminus of the streetcar lines.

On February 28, 1914, the The Philippine Legislature passed Act 2390, shortening the name, San Pedro de Macati, to simply Makati. In the 1930s, the first airport in Luzon island, Nielsen Field, opened in what is now theAyala Triangle, and the tracks of what is now the Philippine National Railways reached the town very early in the decade. During that same period, Santa Ana Park, the nation's second horse racing facility, opened to expectations from horse racing fans.


Post-war

After the destruction Second World War had brought upon Makati, and the subsequent closure of Nielson Field, the town grew rapidly, and real estate values boomed. The first of the planned communities (in what are now the barangaysForbes Park, Urdaneta, San Lorenzo and Bel-Air) were established in the 1950s with the efforts of its landowner, Ayala y Compañía. At the same time, Fort McKinley, then renamed Fort Bonifacio, and the then Philippine Army headquarters, became the starting point for the building up of seven more communities by military families who worked in the base area. The first office buildings were built on what is now the Makati Central Business District. Since the late 1960s, Makati has transformed into the financial and commercial capital of the country.

During the terms of town mayors Máximo Estrella, Rafael Bañola, José Luciano, Cézar Alzona and Nemesio Yabut, massive development of the town took place, and foreign and local investors were welcomed to what was tagged as the nation's number one municipality at the time. Makati's central location adjacent to the city of Manila also made it an industrial hub for major national and international corporations. Partly as a result a new town hall just miles from the old one was built in 1962 just along J.P. Rizal Avenue (the old hall was later converted into the city museum). Mayor Bañola's term of office as town executive saw the building up of what is now the Ayala Center with the help of the Ayala firm, which would become the city's central shopping center of today.

In 1975, Makati was separated from Rizal province along with Caloocan,Malabon, Navotas, Quezon City, Marikina, San Juan, Pasig, Mandaluyong,Pateros, Taguig, Pasay City, Parañaque, Las Piñas, and Muntinlupa, to become part of the National Capital Region as a component municipality.

Following the assassination of opposition senator Benigno Aquino, Jr. on 21 August 1983, Makati became a nexus for protests against the dictatorship of President Ferdinand E. Marcos. Known as the Confetti Revolution, the demonstrations held in the central business district were led partly by employees of major corporations based in the area, culminating in the 1986 People Power Revolution that toppled Marcos’ 20-year authoritarian regime. His political rival and successor, Corazon C. Aquino–the wife of the deceased senator Aquino–became the eleventh and first female president of the Philippines. After the death of Mayor Yabut during the Revolution, Aquino appointed Jejomar Binay as acting mayor of the town of Makati; he was subsequently elected as mayor in 1988. His first term as the town executive would see the events of a 1989 coup d'etat attempt in the town's business district, and would help usher the building of the country's first skyscrapers in the early 1990s.

On May 17, 2000 at 5:02 p.m., the Glorietta Mall located inside the Ayala Center was bombed, injuring 13 persons. According to local authorities, the homemade bomb originated from a restroom of a restaurant a video arcade. The bombing was said to be the precursor of the May 21, 2000 SM Megamall bombing and the Rizal Day bombings.  On October 19, 2007, an explosion in Glorietta 2 left eleven people dead and injured more than a hundred. Initially, authorities said that it was caused by a liquefied petroleum gas explosion at a restaurant, but later began investigating the possibility that the explosion may have been a C-4 bomb.

Climate

Under the Köppen climate classification system, the city features a tropical monsoon climate. Together with the rest of the Philippines, Makati lies entirely within the tropics. Its proximity to the equator means that the temperature range is very small, rarely going lower than 20 °C (68 °F) or going higher than 38 °C (100 °F). However, humidity levels are usually very high which makes it feel much warmer. It has a distinct, albeit relatively short dry season from January through May, and a relatively lengthy wet season from June through December.

Climate data for Makati, Philippines

MonthJanFebMarAprMayJunJulAugSepOctNovDecYear
Average high °C (°F)30
(86)
30
(86)
31
(88)
33
(91)
34
(93)
34
(93)
33
(91)
31
(88)
31
(88)
31
(88)
31
(88)
31
(88)
31.7
(89.1)
Average low °C (°F)21
(70)
21
(70)
21
(70)
22
(72)
23
(73)
24
(75)
24
(75)
24
(75)
24
(75)
24
(75)
23
(73)
22
(72)
22.75
(72.95)
Source: makaticity.com

Geography

Makati is located within the circle of 14′40″ °north and 121′3″ °E right at the center of Metro Manila. The city is bounded on the north by the Pasig River, facing Mandaluyong, on the northeast by Pasig, on the southeast by the municipality of Pateros and Taguig, on the northwest by the city of Manila, and on the southwest by Pasay. Makati has a total land area of 27.36 square kilometres (10.56 sq mi); it constitutes 4.3% of Metro Manila's total land area.

Economy

The city of Makati remains the richest local government unit (LGU) in the Philippines in terms of income from local sources and on a per capita basis. As of end-2012, Makati had registered over 62,000 business enterprises, which are engaged in financial services, wholesale/retail, services, real estate, export/import, and manufacturing. Makati also boasts of having the highest number of BPO offices in Metro Manila at 1,159 companies to date, as well as the highest number of PEZA-accredited IT Parks and Buildings. The city government of Makati has not increased its tax rates since its new Revenue Code took effect in 2006. For 26 years now, the city enjoys a deficit-free status.

The city is known for its developed business district called the Makati Central Business District (CBD). It is bound by EDSA, Gil Puyat Avenue,Arnaiz Avenue and Chino Roces Avenue. It mainly encompasses Legazpi Village, Salcedo Village, the Ayala Center, and parts of Bel-Air Village.

The Ayala Triangle is a sub-district of the Makati CBD, comprising the parcel of land between Ayala Avenue, Makati Avenue and Paseo de Roxas, as well as the buildings on those streets. Many multinational companies, banks and other major businesses are located within the triangle. A few upscale boutiques, restaurants and a park called Ayala Triangle Gardens are also located in the area.  Ayala Avenue and Paseo de Roxas also house the distinction of being the runways of the former Nielson Field,Metro Manila's main airport in the 1930s.

The biggest trading floor of the Philippine Stock Exchange is housed in Ayala Tower One and at the old Makati Stock Exchange Building, both along Ayala Avenue.

The Makati Business Club is composed of over 800 chief executive officers and senior executives representing almost 450 of the largest and most dynamic corporations in the Philippines.

Most of the tallest skyscrapers in Metro Manila and the Philippines are located in Makati such as the PBCom Tower, Gramercy Residences inCentury City and G.T. International Tower.

PBCom Tower along Ayala Avenue is the country's tallest building, reaching up 259 meters. It is the headquarters of the Philippine Bank of Communications, or PBCom. The PBCom Tower is an office skyscraper ranked officially as the tallest building in the Philippines since 2001. It has a total ground to architectural top height of 259 meters (850 ft), with 52 stories including an 8-level radio tower.


Shopping centers

Makati is one of the most well-known shopping hubs of Metro Manila. Various shopping centers, offering both international and local retail shops, high-end boutiques, dining outlets and entertainment facilities can be found around the city.

The Ayala Center is a major commercial development operated by Ayala Land located in the Makati CBD. The center is known for its wide array of shopping, entertainment and cultural offerings, making it a premier shopping and cultural district in the metropolis.  It is a vast walkable complex with high-end malls that houses cinemas, local and international shops, homegrown restaurants and international food chains. The shopping malls that are located at the Ayala Center include Greenbelt,Glorietta, Park Square, and The Link. The Ayala Center is also home to 3 department stores namely, SM Makati, Rustan's, and The Landmark.

Aside from the Ayala Center, the Rockwell Center is also a popular shopping district in Makati. It is home to the Power Plant Mall. The Salcedo Saturday Market and Legazpi Sunday Market are popular open-air community markets. These markets offers organic products, specialty foods, fruits, vegetables, fish, gourmet items and antiques.

Internet, Comunication

The international telephone country code for the Philippines is 63. The area code for Metro Manila (including Makati) is 2.

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